DEVELOPER RELATIONS PROGRAM MANAGER | THE GITLAB HANDBOOK

Developer Relations Program Manager Learn more about Developer Relations Program Management roles, responsibilities, requirements, and levels. The Developer Relations Program Management team supports communities that align with GitLab’s CREDIT values by executing specific programs that help these communities grow and thrive. These programs include the GitLab for Education, GitLab for Open Source, GitLab for Startups and GitLab Contributor programs. Our mission is to help these communities experience GitLab’s vision of a world where everyone can contribute. The Developer Relations Programs Management team is the DRI for establishing program requirements and benefits. As many of these programs provides free, unlimited seats of GitLab Ultimate to qualifying applicants (in addition to other benefits), the Developer Relations Programs team also oversees the entitlement process. As part of this work, the team leads community outreach efforts, marketing activities, and other strategic engagements (which may include serving on foundation boards, building partnerships, creating enablement and marketing content, delivering public presentations and learning sessions, and sponsoring events). We continually strive to be thought leaders in each respective community. In addition, motivating members of the respective programs to contribute back to our thriving GitLab ecosystem helps us fuel our dual flywheel strategy. Members of the Developer Relations Programs Management team serve as liaisons to their respective communities, tracking the ways those communities prefer using GitLab and translating that knowledge into insights that help GitLab create a better product. We do this by collaborating across organizational functions whenever possible. We work with Product and Engineering teams to ensure each communities’ needs are represented on the GitLab roadmap. We also work with Marketing to regularly showcase our members’ success through case studies, blog posts, GitLab Commit presentations, videos, meetups, and live streams. In all that we do, we aim to create and sustain mutually beneficial relationships between members of our programs and GitLab. Associate Developer Relations Program Manager Heading self-link The Associate Developer Relations Program Manager is responsible for managing operations for the Developer Relations Programs applications workflows (manual and automated) and communicating with applicants and program members via the community applications queue. This role maintains the tool-stack responsible for the workflows and collaborates with teams across Marketing and Sales for efficient operations and reporting. This role also has a marketing component of building and executing campaigns (emails, newsletters, events) for driving program membership and retention. Job Level Heading self-link Associate Developer Relations Program Manager is outlined in the Job Levels resource. Responsibilities Heading self-link • Support the GitLab for Education, GitLab for Open Source, GitLab for Startups and GitLab Contributor programs (as well as any new programs that are created), as well as associated workflows. This includes responding to all in-bound requests from program members. • Actively participate in the implementation of, and then lead the maintenance of the Automated Developer Relations Programs workflows. This includes improving and troubleshooting related processes and working cross-functionally with associated teams in Product, Fulfillment, Legal, Sales Operations, and Customer Support. • Standardize communications for Developer Relations Programs. As we evolve our Developer Relations Programs, we’ll need to make sure that we update all of our outreach and support materials. You will lead this effort and suggest ways we can make our messaging more customer-friendly and effective. • Improve efficiency of tools. Make sure we are using all of our current tools in the best way possible. Become the team’s expert in using each tool and suggest improved ways to use them to help with program